Nordea is one of the largest banks in Europe. Through its tailored title sponsorship agreements in 2010 with Nordea Scandinavian Masters and the Nordea Tour, the bank has taken a leading position in the most intense interest of target groups that have been given priority. It is possible here to build communication pathways and positive customer experiences in Sweden and throughout the Nordic region through the unique golf-based content.

The results obtained during the first year exceeded all expectations!